Hylink (HK) Digital Solution Co., Limited

Paid Social / Social Media Manager

Hylink (HK) Digital Solution Co., Limited
Salary negotiable
Posted on 08 Apr 2021

Paid Social / Social Media Manager

Hylink (HK) Digital Solution Co., Limited

Job Highlights

  • Regional Experience (China & Overseas)
  • Knowledge across digital platforms
  • Understand media landscape

Job Description

Job Highlights

  • 5-day work
  • Group medical insurance
  • Transportation allowance
  • Regional exposure
  • Friendly working environment

 Role Description

The Paid Social / Social Media Manager role we are looking for will be responsible for but not limited to team management, research, planning, negotiation, implementation, and analysis across different social media channels including Facebook, Instagram, Twitter, Snapchat, Linkedin, Reddit, TikTok.

Key Accountabilities

  • Take brief and leverage marketing landscapes, competitor insights, and audience insights to create multi social media channel strategies and execute media plans.
  • Lead a team of 3-4 executives to carry out campaign briefs
  • Implement campaigns using tools and advertising platforms including Facebook Ad Manager, Twitter, etc.
  • Understanding metrics, continually suggest measurement of campaign and optimizations to improve campaign performance, as well as guarantee the KPIs are met.
  • Provide regular performance reports, results analysis, and recommendations.
  • Keep clients updated on the status of account activities and keeping track of budget pacing.
  • Establish and maintain strong effective relationships with different stakeholders internally and externally.
  • Meet with vendors to stay on top of all advances and offerings in social media.

 Key Requirements

  • Degree holder in advertising /PR /marketing communications /business studies related disciplines.
  • 4 - 6 years of digital advertising /marketing experience.
  • Good interpersonal and client servicing skills, presentable, hardworking, and able to work under pressure.
  • Works well in a team environment but also able to work as an independent operator.
  • Fluent in both written and spoken Cantonese, English, and Mandarin.
  • Proficiency in MS Office including MS Word, Excel, and PowerPoint.
  • Experience in GA, Facebook Ad Manager, Twitter Ad Manager is a must, AppsFlyer, DCM, DV360, Adwords, Social Bakers or other social listening tools will be a plus.
  • Experience in content and influencer campaigns will be a plus.
  • Ability to handle reporting data from multiple sources with strong numerical skills and attention to detail.
  • Consumer electronics industry experiences will be a plus.
  • Regional exposure in the Middle East, North Africa, South Asia, India will be a plus.
  • Agency experience prefer
  • Immediate available* will be a plus

About Us

Hylink (HK) Digital Solution Co., Limited

We are the Hong Kong branch of China's largest independent digital advertising agency listed in Shanghai Stock Exchange (603825.SS)

Founded with the mission, “China, Connected” – connection, really is, at the heart of everything we do. 
With an expansive global reach, we’re a team of creators, communicators, problem-solvers, and lateral thinkers, whose effectiveness lies in our targeted approach toward helping clients navigate the Chinese market and achieve their goals.

And in another way round, we also connect Chinese advertisers towards overseas with our global present and vision.

Additional Information

Career Level
Middle
Qualification
Degree
Years of Experience
4 years
Job Type
Full Time, Permanent

Company Overview

We are the Hong Kong branch of China's largest independent digital advertising agency listed in Shanghai Stock Exchange (603825.SS)

Founded with the mission, “China, Connected” – connection, really is, at the heart of everything we do. 
With an expansive global reach, we’re a team of creators, communicators, problem-solvers and lateral thinkers, whose effectiveness lies in our targeted approach toward helping clients navigate the Chinese market and achieve their goals.

And in another way round, we also connect Chinese advertisers to oversea with our global present and vision.

Additional Company Information

Benefits & Others
Five-day work week, Medical insurance, Transportation allowance, Travel allowance